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This is a program that’s actually run by Amazon. The Invincible Company shows how any organization can become unstoppable by managing a portfolio of existing businesses and by simultaneously exploring a pipeline of potential new growth engines. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Unable to add item to List. He continues to give back to the startup community by teaching at several startup accelerators in Silicon Valley. © 1996-2020, Amazon.com, Inc. or its affiliates, Testing Business Ideas: A Field Guide for Rapid Experimentation (Strategyzer). A Tool-Rich Resource -- keep it close by if you are launching an idea, a product, or a venture, Reviewed in the United States on April 8, 2020. I read it all in one sitting! 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Over 197 million individuals around the globe visit Amazon.com every month. Visual cues are the fastest way for humans to process information, and determine what interests them. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. Lastly, you'll learn to scale testing systematically in your organization through ceremonies and shared language. Top critical review. (window.AmazonUIPageJS ? Top critical review. 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