eddm postcard size requirements

2022.07.31
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eddm postcard size requirements

marketing option. below to order your postcards online! The second factor is the budget for your direct mail campaign. Copyright 2022, PostGrid. Lets move on to the next section where we will discuss the uses, benefits and effectiveness of EDDM postcards. eddm mail direct usps every door retail sizes flat postcard requirements postal dimensions standard envelope mailer dimension cleaning office standards With EDDM, you can pick and design various postcard sizes and other flyers or brochures and send them as part of your marketing campaign. Pricing for Print and Mail EDDM Services 4.5 x 12 EDDM Postcard. The United States Postal Service has specified a certain EDDM size guideline that needs to be adhered to if you want to mail your package as an EDDM. You can also include options like QR scanner, survey and promotional links, personalized URLs (PURLs) back to your online website to help keep track of the package and find out more about the response rates. Try to incorporate things like soft-touch coating, embossing, and more to help create a sensory feel to the receiver and make them retain the brand for long. If you are a local business, then you may want to choose a smaller card so it will be less expensive to mail.

campaign. Postcards are known for photos and picturesque images. route(s) youd like to mail to using the Keys to Smart Design & EDDM Postcard Marketing. Start your 8.5 x 11 EDDM Postcard Project Today! direct mail every door postcard eddm sizes offer steps started easy

Thankfully Every Door Direct Mail can help you out. EDDM is designed with graphics and headlines making them a compelling piece to view and read. Phone number : + 713 882 4629.

potential customer? U.S. Press will print your design to your There is a minimum thicknessmeasurement and a maximum thicknessrequirement for EDDM mailers. The way it works is that you select the carrier routes that you want to target and then the USPS will deliver mailpiece to every door on those routes. The following are some of the creative ways to use EDDM postcards for your business: 1.

Since 1981, U.S. Press has been the trusted source of expert printing For local businesses looking to start a small campaign of less Do try to create a captivating piece to attract the customer and get them attentive towards your brand. Or, if youre a larger company looking to send mail to, Each piece must be longer than 10.5 OR taller than 6.125 OR everyone in a specific area. There is a minimum width measurement and a maximum width requirement for EDDM mailers. Its a great way to reach a large number of potential customers with your marketing message without having to spend a lot of money on postage. EDDM doesnt require any mailing list or names of the recipient, allowing you to reach out to all the people and help build connections and leads. Take 10% off your first order. using USPS approved indicia. With EDDM BMEU, youll need to enlist the services of a print and entire ZIP code or mailing route. Instead, youll select the

You've just added this product to thecart: Like the name implies, Every Door Direct Mail (EDDM) sends the It is vital for a successful marketing campaign. If you want to send postcards north of 5000, youll have to opt for EDDM BMEU. Houston, Texas 77098 What if you dont have a targeted audience and want to reach out to the entire general public residing in a geographical area? area?

perforated eddm postcard business card postcards starting 1000 flyers specified size, address your pieces to local residents, and USPS Well talk in length about them down below. Most of the printing and mailing platforms do not disclose the delivery procedure beforehand, which may come out later on as something that will eat up the customers time and money. This is the largest size of EDDM card that is eligible for EDDM rates. route(s) youd like to mail to using the. Talk with a specialist about getting started with PostGrid. be taken to the Post Office designated for your route(s). EDDM postcards are very affordable and can be purchased for as little as $0.19 per piece. These all tend to spike the price for the campaign and raise the price per package.

same printed piece to every residence and/or business on a specified size, address your pieces to local residents, and USPS businesses. Start your 4.5 x 12 EDDM Postcard Project Today! This is a great way to spread the news to the world. The cost of printing Now let me tell you the effectiveness of USPS EDDM card campaigns, and is it worth spending your money on these direct mail marketing. Similarly, when you opt for a platform with limited options, you may have to go for another route or service provider to complete your delivery. If youre new to EDDM marketing, then the standard size of 6.25 x 9 is a great place to start. Now that you know all about the EDDM card requirements and some of the popular dimensions, you may be wondering what is the best option for your business. Irrespective of these factors, most people choose the standard size of 6.25 x 9 for their EDDM postcards as it is the most popular and affordable option. Post Office. The jumbo postcards are a great choice if you want to make a big impact with your direct mail campaign. For example, if youre a national retailer in Los Angeles that is (an entire city, multiple routes, or various routes in different If you do not have a mailing list and still need to market your brand across an area, EDDM will do it for you with ease. this reason, EDDM Retail is useful for smaller marketing campaigns But the problem with the USPS manual is that it is 1300 pages long and full of technical jargon that can be hard to understand! campaign. It acts as a great tool to use when you need to market to a distant area from your businesss physical location. This works great for a business looking for exposure and wants to target a large mass of people to generate inquiries. Well, if youre looking for an affordable and versatile marketing tool that can be used in a variety of ways, EDDM postcards might just be the answer. your mailing pieces meet USPS requirements: Some of the commonly selected postcard sizes at U.S. Press for On the other hand, if you are a national company, then you may want to choose a larger card so that it stands out from the rest of the mail. With EDDM Business, you can send more than 5000 direct mails at once and create brand awareness in a large surrounding when compared to EDDM Retail. EDDM mailings: EDDM Retail and EDDM BMEU (Business Mail Entry Unit). EDDM Retail allows you to send around 5000 mails at once.

With EDDM, the prices are much lower as postage permits are not required. USPS Mapping Tool, and your printer will address each piece to local residents The beauty of EDDM is that you dont need mailing lists.

ask yourself these questions: Do my products/services appeal to The maximum permissible dimension is 12 X 15. With the right reach, a company can be on the right growth path and generate loads of leads and inquiries.

PostGrid direct mail printing & mailing platform comes with an ease of use that helps the customer feel empowered while using the API or the platform and feel ease moving around. To incorporate EDDM into your marketing campaign, you must ensure campaign. Here are the EDDM card size requirements: So, the smallest EDDM card is 6.125 x 11.5, and the largest one is of 12 x 15 dimensions. Therefore, if you are new to EDDM marketing then you can start with this size. Interested in differentquantities, or multiple drop direct mail projects? Use a compelling CTA to help escalate the inquiries and leads. If your postcard is designed and integrated with artwork or different catchy designs, it will likely cost more than a normal plain postcard. The main highlight of postcard mails is the ease at which it can incorporate the images into the fold. cities). Because of its location-based approach, EDDM isnt the best

Most of the EDDM packages are postcards as they tend to be one of the most eye-catching and attraction-generating mailing options. 1. handle the complete mailing services for your All Rights Reserved. Thank you cards EDDM cards can also be used to send a thank you message to your customers. Because youre mailing to every recipient method for marketing campaigns that depend on factors like Call today for more information.

the paperwork from USPS, and drop off your mail pieces at your Theyre perfect for businesses and companies of all sizes and can be used to achieve a wide range of marketing goals. Should my EDDM postcard require a return address? One note about EDDM Retail: your mail pieces mustbe taken to the Post Office designated for your route(s). graphic design and web solutions to small The postcard choices available as EDDM packages are 6.25 X 9, 6 X 11, 8.5 X 11, 11 X 14, and more. It is a good size for fitting a lot of information on the card without it being too large or too small. for companies both large and small all across America. There are two types of

Read on to learn more about Every Door Direct Mail EDDM is flexible and not restricted to a fixed mailing package. This will allow you to track how many people respond to your offer. Direct mail marketing is still one of the most effective marketing channels. the need for a mailing list, you save time and money in preparing in specific areas around the country that are distant from the

You can select the area based on neighborhood, city, or ZIP codes. new location. in front of the eyes of a large number of potential customers.

3. This How long will it take for my EDDM to be delivered? thicker than , Each piece must be smaller than 12 x 15, Each piece must weigh less than 3.3 ounces, Each mailing must consist of 200 or more pieces (and no more Weight: A package cannot weigh more than 3.03 ounces. 2. EDDM is shipped directly to the post office that will deliver to the carrier routes helping cut down on the delivery time and allowing faster delivery of the package. EDDM postcards must meet certain requirements in order to be mailed at the Every Door Direct Mail rate. and organizations looking to send an EDDM campaign. First, lets talk about EDDM cards in general. PostGrid, with its automated platform and API, can help build a perfect EDDM campaign for you with entrusted demographics and route selection. Because youre mailing to every recipient Pricing for Print and Mail EDDM Services 8.5 x 11 EDDM Postcard. What is the cost of EDDM postcard printing? For Make sure that you use a proper and good image or illustration while printing your postcard. Weigh a stack and divide by the number of pieces. A major goal for direct mail marketing is the ability to stand out. EDDM BMEU campaign targeted to a specific route located near your EDDM BMEU is favored for larger EDDM marketing campaigns

The fourth factor is the type of product or service that you are selling. Every Door Direct Mail (EDDM) is a great way of reaching out to the audience directly and connecting with them.

With no requirement of the mailing list, EDDM comes across as an easy mailing option for your marketing campaign. But what if you dont have a mailing list? Do keep in mind that you have to follow certain guidelines as provided by USPS for EDDM. It really depends on your business and what you want to include on your postcard. youre looking to mail to routes in Atlanta, you would have to than 5,000 pieces, EDDM Retail is a great option. So what about the remaining 152.4 million people? They are not on social media. There is no limit to how often you can mail with EDDM. take your pieces to those designated Post Offices in Atlanta. EDDM Retail doesnt require any mail permit and is cost-effective. And more often than not, people tend to go through the entire package and get hooked onto the brand. Enter your address or a zip code and then select a radius distance. To the nearest eighth of an inch (.125). This field is for validation purposes and should be left unchanged. your marketing campaign. You simply select a mail package like a postcard, flyer, brochure, or anything else and choose the carrier route or a geographical location so that the package is mailed to every household in the area. communities for over 10 years, Global Headquarters Like the name implies, Every Door Direct Mail (EDDM) sends the Announcement cards Many businesses and companies use these postcards as announcement cards to inform their customers about the new product launch, special offers, sales and discounts. specific areas. 2. within a certain route, you dont need to provide a specific Contact us, Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), Click to share on Google+ (Opens in new window). 5. EDDM doesnt require any mailing lists and can cover a wide area. that might be spread across a large region. With EDDM Retail, you can mail up to 5,000 pieces per day by They will receive your marketing cards in their mailboxes. This is the most common and popular size for EDDM cards.

mailing list with names and addresses. Box on the postcard. 4. The larger the postcard, the more it will weigh, and consequently, you will have to pay more price to USPS for your mailing campaign. Could anyone, within a specific geographic area, be a No, you do not need any permits for EDDM. However, we recommend that you use a professional designer to create your postcards. U.S. Press can print, address, and This is a great way to ensure that your customers dont forget their appointment with you.

EDDM Retail is suited for small marketing campaigns targeted at triggering the response in local areas.

It will enable you to find your ideal route as per your marketing plan and send mails to every home in the vicinity of the route.

Every Door Direct Mail is perfect for a local business wanting to penetrate the locality and generate leads. Thickness: A package must be greater than 0.007 thick and less than 0.75 thick. Second, EDDM was created for the sole purpose of offering a low This will allow you to measure the ROI of direct mail marketing at a minimum budget.

This is why having an EDDM printing and mailing partner who can handle all the hard work is vital for your campaign. With the option to select an entire range of geographical areas, EDDM certainly provides a wider outreach to a brand than any other form of direct mailing. This odd size will help achieve that goal. Do I need to target people within certain One note about EDDM Retail: your mail pieces. In this era of Tiktok, Facebook, Twitter, and other social media platforms, some people think that every door direct mail marketing is no longer effective. a great option to reach prospects and grow your revenue. Three prime factors determine the cost of EDDM marketing. A thing about EDDM is that it will attain high leads only if you can concentrate your targets and campaigns to the right audience.

The turnaround time for EDDM postcards is typically 2-3 days. So, if EDDM saves you from going through the hectic process of sourcing mailing lists and validating their address before sending the package. neighborhoods? A small-sized postcard is likely to cost less than a large-sized one. As a result, it can often become time tedious to handle these all and find amicable solutions. 1724 Richmond Ave. A call to action is a way of bringing your customer forward and engaging with them, compelling them to interact and inquire about your brand. EDDM mailings are 6.25" x 9", 6" x 11" and 8.5 x 11".

physical location of your business. First, without The following are some of the factors that decide the right size for the EDDM mailing card campaign for your business: The first factor is the amount of information that you want to include on your postcard. You can use EDDM cards to send free samples and coupons to your potential clients. This is the most popular EDDM among the two types, as mentioned above, and is used by a local businesses to help them grow. within a certain route, you dont need to provide a specific This is a great way to encourage your customers to keep coming back to your business. Dont make a mess of your mail package with excessive clutter of information. You must pick the right mail size for your EDDM campaign from all those various size offerings available with EDDM postcards and more. This is great for businesses that are looking for local penetration and building their brand awareness. Because you do not need to address individual pieces, or purchase a mailing list,paying slightly more for a larger size is justified. your message to a large base, as it provides a cheaper postage As such, the numbers matter quite a lot. As a business owner, you know that staying top of mind with your customers is key to driving sales and keeping your business afloat. Dont worry, the printing pros at Catdi Printing have got you covered. Give us a call at 800-227-7377 to get started or click All you need is a targeted audience and a mailing list, and youre set to go with the direct mails. EDDM is cost-effective for two specific reasons. So, if

The size criteria are the same as discussed above in the size requirement section for EDDM. 8019 West Grand Parkway South It is a good size for maps or other large items that you want to include on your card. Try to include features like scratch-offs with your EDDM mails and postcards. So why not give them a try? Now let me tell you about some of the popular sizes for EDDM postcards that are within the guidelines set by the USPS. Different kinds of mails are sent out as part of the mailing campaign, but not every package gets the same recognition that an EDDM gets. Try to use images that can rightly convey the message of your brand. Contact us, Interested in different quantities, or multiple drop direct mail projects? The most common sizes we see are 6.5 x 9, 4.5 x 12, or 8.5 x 11. EDDM is short for Every Door Direct Mail. 3. Look to pick the one which can incorporate your brand message and call to action along with an image properly fitted into a postcard. PostGrid helps you with the route map and selection of the geographical pin for the right delivery of the EDDM. andpaper you select, but you can get an instant price here: Second, EDDM was created for the sole purpose of offering a low With EDDM, you can target those homeowners specifically without having to purchase mailings. For EDDM is a simple, cost-effective way to get your campaign out and The nature of business is really crucial for deciding the right dimensions of the card.

For example, according to Statista, there are 179.65 million users in the USA, while the total population of the USA is 332 million. However, its

Every Door Direct Mail (EDDM) is a service by USPS that allows Just simply select a postal carrier route, and your package will be delivered to all the addresses in the carrier route. your postcards from a printing company like U.S. Press, fill out We are running a print special on all printing services. With customizable sizes and templates, you can select from a wide variety of designs to build your campaign in the right way. A call to action needs to be clear and concise and should relay the message that the brand wants to convey to the end receiver. youre looking to mail to routes in Atlanta, you would have to You should provide details to your companys physical address or mailing P.O. How many postcards can I send with EDDM? to go. andpaper you select, but you can get an instant price here: The right size of post cards varies from business to business. is by far the most popular option for the majority of businesses

A standard mail as part of the campaign can take up to 12 days to be delivered to the recipient. extremely cost-effective for local businesses wanting to reach If you have a lot of information that you want to include, then you will need to choose a larger size postcard. These are some of the creative ways to use EDDM postcards for . What Are EDDM Postcards?

Using the map tool on the USPS website, you can easily select carrier routes that you would like to mail to. directed across a nearby zip code rather than larger campaigns The same goes for an EDDM marketing campaign. Its also the most useful option when looking to market If you answered yes to any of these questions, then EDDM could be getting ready to open a new location in Atlanta, you can create an Every Door Direct Mail campaign requires sending bulk mails to intended receivers for a geographical reason. your postcards or pieces depends onthe size, quantity,

You won't need a mail permit to do EDDM Retail. Do know about your target region or geography. When you take a look at the postcard, the major eye-catching thing is the graphics and images and the headline printed on the front side. Every door direct mail can be a great marketing tool, but it can also be a bit confusing especially when it comes to understanding USPS EDDM postcard dimensions requirements. Postcards need to be printed before being mailed, and that is one of the prime reasons why you need to select the size of the package. that might be spread across a large region. According to the data from DMA (DATA & Marketing Association UK), the response rate of direct mail marketing campaigns is 9 %, which is really good. your marketing campaign. EDDM can be a great option for small businesses looking to target It also facilitates the geographical range target, helping the company get itself up and running in the local surroundings. However, with the advent of modern-day technologies, you can easily integrate trackability with your EDDM packages.